the art of ruddell




my homage to the DesignConcept3D logo, after Lectra Systemes bought the company. I love these soft turquoise and blue shades!!

ok . . an explanation of raytracing: light, shadows, textures, reflections, transparency and refraction can all be calculated by the software, and the values thereof infinitely adjusted!!

the ruddell retro car based on the MG Magnette & the Mercury Cougar . . this image shows off the power of environment mapping very well, where the background, which is only a photograph, is mapped onto car body surfaces!

the French house, the ruddell sports car and the admirer . . .

the Judge Dredd period . . . Land Rover supplied the CAD model minus wheels, I did the rest

the Judge Dredd vehicle . . in hover and stealth mode . .

The Barnato Bentley Roadster . . the main point of the design at this stage was to resolve the body height and the rear overhang to get a really nice proportion, but at the same time match the feel of the 1931 Gurney Nutting original. Not an easy task as we were working with a 12" shorter wheelbase.

project further along: here we were assessing the depth of the side valances and slanted louvres, as well as seeing what the car would look like painted grey. It also shows a lowered ride height . . a quick job on the computer but a lot of work for the leaf springs!!

rendering showing final design, black is now the favoured colour. For the full story and production details see the Re-Engineering gallery. Suffice to say . . .

that when the finished design matches the concept so closely it is a testimony to DesignConcept3D software, the outstanding work done by VBE in building the car, and also to Randal Stewart, Richard Davey, Iain Beck and Chris Beaumont for their artistry in constructing the body.

messing about with a Lotus 49 model and front wheel cutaway for my limited edition print . . . Colin Chapman, Maurice Phillippe and Keith Duckworth definitely hit the sweet spot when they penned this F1 car in 1967

period crash helmet models for my Lotus 49 40th Anniversary limited edition print . . . Jim Clark's 1967 helmet and Jochen Rindt's 1970 helmet.

some visualisation done for Rover on something called "the new Mini" . . .

these images, printed out poster size, created a stir with Rover's Colour and Trim review team . . they were confused because they thought they were photographs of prototype seats . . which they knew hadn't yet been built!

the original ruddell Alias demo using a few curves and 5 minutes of modelling . . .

the one hour ruddell demo using Alias and some modelling I prepared earlier . . .

my desk at ECS when I arrived in 1990 . . not a sketchpad or magic marker to in sight! A (then) state of the art Silicon Graphics workstation and an A3 scanner. Note the turquoise dialog box at the top right of the screen - I already had the system raytracing in the background.

the ECS Christmas card - the falling snow was a texture map but the snow on the ground was an Alias procedure, using fractals. Very clever!

a somewhat crazy model I built of a Mercury phone box, during the ECS/Mercury Communications collaboration leading up to Telecom 91

benchmark modelling for Dunlop. I remember this being done . . in the actual Fort Dunlop building which Dunlop were still using in the 90s

a really nice CAD model from OMNI DESIGN INTERNATIONAL, one of my favourite renders because the bodywork looks so metallic. The reflections on the body surface in this image are reflected from a real modelled environment.

Ford Tierra interior model done for Hsin Chong in Taiwan

close up of the steering wheel that shows off the texture mapping nicely: kevlar, leather grain and stitching

in our ceramic period, using U4ia for the colorways visualisations on the plates

this raised eyebrows when we unveiled it . . so realistic & sharp! Modelled by Canewdon, the original CDI distributor in the UK back in the late 80s.

furniture design house in Munster . . we designed and modelled the chairs in the morning, added a table and some other stuff and rendered it over lunch . .

office furniture company in the Black Forest, modelled in the morning, rendered at lunch time!

continuing our furniture period, for Bouyant, with ruddell umbrella plants that never need watering

armchair and room model, which was actually the demo piece we presented to uphoslstery companies, modelling various objects in the room live, then showing the finished render

in our Bra Engineering period . . I always seemed to be out when they wanted the models digitising . . I remember that this image was completed around 1.30 in the morning whilst Genower and I prepared visuals for an apparel show that started in Koln the next day!

following the Koln trade show, this strapless bra featured in our demos to Triumph in Germany

the Textil Forschungs Institut in Greiz designed this bra with the software and then produced it as an actual lingerie product.

title slide of a 3D presentation I did to the Lectra Users Group at headquarters in Cestas, in September 1998

this was the ruddell kettle demo, where we digitised a wood model of the shape, them designed the rest of the product on screen . . .

visualisation of the Mary Quant commemorative pavilion with life size 60s figures and a mini used as the lighting rig . . .

visualisation of the restrooms refurbishment at St Johns

visual of a garden design that was going to be constructed as part of a landscape competition. . .


my first experience of visualisation with the Computervision CADDS 4X display image program . . finished images were fairly low res, but did calculate shadows. The results sparked my interest .


add transparency, refraction, texture mapping and reflecting surfaces and you begin to get an idea of the amazing power of computer visualisation: the basic ruddell van, my first experiment with The Computer Design software . . ."